Our Plan to Turn Texas Teal

1.6 million voter targets

Black & Latino unlikely & sporadic voters

5 counties

We know that it is not a matter of if, but when Texas will turn progressive. And when it does, we change the political landscape for a generation. In 2020, TOP and TOP PAC will help put Texas firmly on the map as a battleground state and set us on a path for progressive governance in 2022.

Our Goals: 1) Win a Democratic majority in the Texas State House; 2) Flip and protect Congressional seats; 3) Increase turnout among communities of color to contest statewide.

Our Plan: Our program is designed to turn up the dial on turnout in Texas by targeting sporadic, unlikely newly registered and first-time 2018 voters of color and young voters in strategic counties that are the largest in the state and are the keys to winning.

Target Voters: 1.6 million voters tied to 1 million phones – minimum goal of 300-450,000 direct conversations plus a digital reach to a broader universe.

Who: Black and Latino voters that are unlikely to vote in the 2020 General Election – sporadic presidential, very unlikely, newly engaged in 2018 and newly registered voters of color and young voters.

Where: Largest counties of Dallas, Harris/Ft. Bend, Bexar and Nueces; contest in statewide races of U.S. President & Senate, all state and congressional flip and protect districts within these counties.

Congressional: CDs 21, 22, 24 & 23 (Flips); CDs 7 & 32 (Holds),
CDs 2, 10, & 25 (Likely R)

Texas House: HDs 26, 28, 85, 108, 112, 121, 126, 134, 138 (Flips);
HDs 102, 105, 107, 113, 114, 115, 132, 135 (Holds)

Check out our mailers sent unlikely Black and Latino voters
in CDs 9, 18, 29, 33, 30, 20, and 35.

Everything is at stake in 2020 elections–from realizing bail reform, having a voice in how the electoral lines get drawn for the next decade, to protecting the Supreme Court from further right-wing extremism. The twin impact of COVID-19 and the uprisings in our communities, have upped the stakes in a way that obligates TOP to meet this moment with organizing innovations and our largest voter mobilization effort to date.