About the Texas Organizing Project (TOP): Founded in 2009, TOP is the leading statewide organizing group
in Texas, advancing racial and economic justice through community and electoral organizing. Our programs
are anchored in the three largest metro regions of the state: Houston, Dallas and San Antonio. TOP has a base
of more than 300,000 members and supporters who reflect Texas’ growing population of Black and Latino
families. Through on the ground organizing, grassroots leadership training, direct action, policy advocacy and
electoral engagement, TOP has made substantial gains in policy solutions and public investments in
neighborhood infrastructure, family-sustaining jobs, affordable housing, community schools, health access and
immigrant rights that have improved the lives of our communities. TOP also runs the largest independent
grassroots electoral field operation in the state, engaging hundreds of thousands of voters of color each
election cycle.
At TOP, you will be encouraged to experiment and grow. TOP is searching for someone who centers our
members’ fight, and moves the media to recognize that our members and staff are the experts they need to
talk to when covering the issues that impact them.
More about the position: The Communications Coordinator in Dallas County is supervised by the Statewide
Communications Coordinator and works with others on communications staff to assist with guiding and
implementing internal and external communications to advance the organization’s campaigns, base building
efforts, and overall goals.
General:
● Assist communications director with the development of communications plans – short and long-term – for campaigns and organization as a whole
● Operationalize and execute communications plans and duties for campaigns with a focus in Dallas County and assisting as needed with statewide needs
● Produce and edit internal and external communications materials for organizing and electoral campaigns
● Help craft messaging and talking points for various organizing and electoral campaigns
● Participate in power building activities in issue organizing and Get Out the Vote (GOTV), including but not limited to canvassing door-to-door, phone banking, and text banking, as needed.
Digital organizing:
● Manage and regularly update social media platforms with photos, videos, graphics, and news articles that amplify the organization’s work and advance its goals
● Monitor metrics and content on social media platforms while identifying areas for growth and improvement
● Serve as graphic designer for creation of digital graphics and print pieces
List growth and maintenance:
● Execute plans to grow the organization’s email and texting lists
● Manage and execute strategy for growing TOP’s presence on social media platforms
● Maintain local, state, and national press lists
● Assist with the creation and placement of ads on social media platforms to grow lists
● Maintain, update, and create online petitions, landing pages, templates, contacts, and email lists on communications portal EveryAction
Member communications:
● Work with communications staff to develop and execute plans for more effective internal communications for existing as well as new TOP members and supporters
● Draft and send out essential member communications, including weekly newsletter and other mass emails
● Maintain healthy lines of communication with active members and serve as a resource when needed
Website:
● Maintain and update content on TOP websites, making sure the content is up-to-date and engaging
● Work with communications director and technology to ensure basic functionality of website and troubleshoot as needed
Donor communications:
● Work with communications director to draft and send out fundraising emails
● Craft plan with communications director and others on staff for enhancing online donor base
● Assist with fundraising efforts while maintaining cordial relationship with TOP donors, consultants, and other stakeholders
Press:
● Oversee press components at events TOP hosts and takes part in, including handling reporters at press conferences, direct and indirect actions, marches, rallies, and other activities
● Initiate contact with and respond to inquiries from print, radio, television, and online journalists; pitches story ideas and provide information to generate positive media coverage at the local, state, and national level
● Pitch, arrange, and facilitate media interviews with member spokespeople and staff, and performs adequate one on-one prepping in advance
● Experienced in developing and maintaining productive relationships with media, especially in rapid response situations
● Collaborate effectively with allies and other national, state, and local groups to gain earned media at actions and events
Support communications:
● Strengthen the capacity of organizing staff – leading media trainings, developing internal resources, and
providing valuable communications insight as well as press perspective
● Draft and edit speeches for members and staff to give at press events as well as public speaking
engagements, and practice delivery with them
● Strengthen spokesperson skills of new and existing members through spokesperson workshops and
one-on-one trainings.
● Possess a keen knowledge of current events at the local, state, and national level, and how this news
connects to social and economic justice work, providing relevant news clips on a regular basis
● Participate in campaign strategy and planning meetings/calls with various staff and campaign directors
to develop a more integrated strategic communications program to support organizing efforts
● Provide helpful communications updates to staff at weekly staff meeting and on a regular basis
Qualifications:
● At least two years of experience in strategic communications for a grassroots community organization, labor union or political advocacy organization; organizing experience and training a plus
● Demonstrate ability to develop and execute strategic communications and media plans
● Solid written and verbal communication skills
● Considerable knowledge of media outlets, including mainstream and alternative publications
● Experience developing and maintaining credible and productive relationships with news media and in managing rapid/crisis response
● Ability to take initiative, to work with a team, and to handle multiple project and tight deadlines
● Strong professionalism and the ability to maintain good working relationships with staff and members
● Ability and willingness to work long, irregular hours, sometimes including weekends, and early mornings, and evenings
● Understands the fundamentals of good graphic design and photography
● Advanced computer skills in Microsoft Office Suite and working knowledge of graphic design software and applications
● Can multitask efficiently and with precision
How to apply:
To apply, please email a cover letter, resume and three references to recruit@organizetexas.org. Please include at least three samples of your communications work, a combination of written, design and video.
**Women of color and directly impacted individuals are strongly encouraged to apply.
This position is within a bargaining unit that is represented by a union.
Salary Range: $45-48,000, depending on experience. Generous benefits package includes
comprehensive medical, dental, vision, 401(k), paid holidays including a weeklong period of
rejuvenation at the end of each calendar year, vacation, parental leave, sick leave, and travel
reimbursement.